FEB 7th, 2024 | HYBRID EVENT
VANHA YLIOPPILASTALO, HELSINKI
GOING LIVE 8 AM CET & 9 AM EET
#smartcommercenordic
WHAT IS THE FASTEST WAY TO GROW YOUR BUSINESS?
Revolutionising your eCommerce strategy from being traditional to being data and customer centric.
Digital commerce has gone beyond “buying something on a website”
to a series of interactions that rely on technology to move goods.
Speed and agility
to innovate the customer experience will determine the winners in an era of digital disruption.
And remember, this industry moves fast.
Your talent, culture, and customer engagement platform determine your innovation potential.
Smart Commerce 2024
brings retail and e-commerce players together once again to discuss common challenges, possibilities and opportunities that can be explored to accelerate their digital change, and move from traditional e-commerce models to customer-centric, data-centric, brand-centric, and experience-driven models.
Welcome to join Smart Commerce 2024!
TECH SYNERGY - UNITING THE COMMERCE ECOSYSTEM
- AI, AR/VR, mobile technologies + apps, payment gateways
THEMES 2024
ELEVATING EXPERIENCES - FROM CLICKS TO CONNECTIONS
- Social commerce, personalization, brand loyalty
GLOBAL COMMERCE ODYSSEY
- cross-border trade, cultural adaptation, global strategies
AN UNPARALELLED TV & EVENT HYBRID
Live
TV Show
Multiple
Stages
Build your
agenda
On Demand Service
Fireside
Chats
Q&A
Sessions
Deep Dive
Sessions
Material
Downloads
1-2-1 & Group Networking
Chats, Polls & Surveys
Participate & influence
MODERATOR
PETER NYMAN
JOURNALIST, TV-HOST
Peter Nyman is a well-known, charismatic and experienced TV-anchor and business event moderator. He is a journalist, news-anchor and media professional that coaches on three languages. Peter has run communication trainings for business directors- and experts for years, but speaks about communication skills also to bigger audiences.
SPEAKERS 2024
- first announcements!
CHRISTOPH STERKEL
HEAD OF ECOMMERCE NORTHERN & EASTERN EUROPE | Kellogg Group (DE)
After his Master in "International Business” in London, Christoph started his career as a Category Manager in the Beauty Care division of Henkel in Düsseldorf. He then became eCommerce Manager in the Laundry & Home division of the DAX group. After traveling around the world for 5 months, Christoph joined Kellogg in Hamburg, beginning of 2020. There he is responsible as Head of eCommerce Northern & Eastern Europe for the strategic development of eCommerce (Pure Players | Q-Commerce | Omnichannel retailers) and leading Kellogg Europe’s transformation towards a Direct-to-Consumer company
JOHANNA WIDOMSKI
DIGITAL DIRECTOR | FAZER GROUP (FI)
Johanna has +13 years of experience in eCommerce, marketing, digital transformation, technology and new digital business development. She also has experienced in leading transformative digital initiatives from strategy setting to implementation and building core capabilities.
Throughout her career she has built two direct-to-consumer digital businesses from scratch to profitable across FMCG/CPG and homeware industries in Northern Europe. This entrepreneurial drive and experience has led to wider digital transformation roles. Today she is driving digital acceleration for Fazer Group together with her digital community.
FREDRIK RÖNNLUND
CEO | LEADOO MARKETING TECHNOLOGIES (FI)
Fredrik is a dedicated product company scaler and an engaged board member. Currently he holds the position of CEO at Leadoo Marketing Technologies and serves as a board member at Bonalive, Kundo, and Hedengren.
Fredu has vast experience in marketing and driving online growth. He possesses profound knowledge of the intricacies involved in fostering growth through online channels.
EERO MARTELA
MANAGING PARTNER | COLUMBIA ROAD (FI)
Eero is leading the Columbia Road Finnish office. He has been working with digital commerce since 2006 and is well known for his business expertise.
In his current job, and his previous roles, he has helped numerous companies to design their digital services, IT capabilities and strategies to be more business-oriented, and to take digital commerce into account more holistically in their operations.
WHO WAS ON STAGE 2023?
Look below for some references:
RAFAEL GARCÍA ROLDÁN
Senior Project Manager Metaverse | HUGO BOSS (DE)
In his role as Senior Project Manager Metaverse at HUGO BOSS AG, Rafa's responsibilities include identifying the potential of the Metaverse across the company, defining the strategy in close collaboration with interdisciplinary stakeholders, and managing projects from ideation to implementation. He is fascinated by the possibilities enabled by immersive tech and blockchain and loves working at the edge of innovation.
In his previous position at HUGO BOSS, he was a project manager in eCom and responsible for online marketplace integrations. He also teaches "Strategic Innovation Management and Fundamentals of Market Psychology" at the Baden-Wuerttemberg Cooperative State University (DHBW).”
Olof Granberg
Director of Data and Advanced Technology | ICA Group (SE)
Olof Granberg is responsible for IT Strategy and transformation for analytics and advanced analytics at ICA Group.He is also responsible for data engineering and for platforms that support analytics, big data, machine learning, etc.
His focus is to lead and drive development of architecture and solutions within Big Data and Analytics. When delivering solutions he implements solutions that work in production. He believes releasing solutions in an agile manner delivers value faster than performing POCs or building a quick-and-dirty solution.
Timo Raab
Global eCommerce Director | L’Oréal (US)
Timo Raab is a global E-Commerce expert with a diverse background in the consumer goods and luxury industry. Having worked both in strategic as well as in operational roles in key markets, he is a strong advocate for digital acceleration and collaboration. He has been leading the E-Commerce Business for several L’Oréal Brands including Kérastase, where he doubled the E-Commerce Share of Business in three years and recently joined Kiehl’s in New York City as Global E-Commerce Director.
LINA HASIC
eCommerce Director | Kronans Apotek (SE)
Lina Hasic has been involved in the digital transformation Kronans Apotek has made. Before Lina started at Kronans, she spent several years at Unilever and worked with digital sales and business development.
She is experienced in and passioned about team building, customer experience, sales and business development
William Rose
Chief Technology Officer | Unbound Group, Hotter Shoes (UK)
William has worked for some of the largest UK Retailers over the last 22 years. This work has been in all areas of the Project Lifecycle and has resulted in the recent move from Technology Director to CTO.
AXEL LINDGREN
Strategic E-commerce Expert | nShift (SE)
Axel is an ecommerce international speaker and consultant, whilst having leading product development and promotion of nShift’s parcel tracking app Mina Paket. Mats Fischerström and Axel Lindgren work under the name Mats&Axel as e-commerce experts at nShift.They inspire and run Sweden’s largest e-commerce vlog “Mats & Axel on site” where they illustrate various aspects of e-commerce.
MATS FISCHERSTRÖM
Strategic E-commerce Expert | nShift (SE)
Mats is an ecommerce international speaker and consultant, whilst having leading product development for nShift Checkout. Mats Fischerström and Axel Lindgren work under the name Mats&Axel as e-commerce experts at nShift. They inspire and run Sweden’s largest e-commerce vlog “Mats & Axel on site” where they illustrate various aspects of e-commerce.
Felipe Iregui
Global Director of Platform Partnerships | Usercentrics (UK)
Over the +10 years of career spent building and leading tech businesses, Felipe has gained a wealth of experience in making complex and innovative technology broadly adopted by businesses and individuals. He leads the Platform Partnership team at Usercentrics, helping build a data privacy first digital ecosystem via partner integrations. Ex-Googler, co-founder of two digital start ups, and leading teams across top innovative public and private companies. On the long and uneven road to simplify legal compliance for companies, he is a strong advocate for protecting user privacy while allowing businesses to flourish.
SACHA Helfenstein
Director Advisory, Data & Commerce | Solteq (FI)
Sacha is heading Solteq Advisory, specialized in Business Strategy, Digital Transformation and Concept Design. Before getting into management consultancy, Sacha has been filling hands-on leadership positions in the areas of omnichannel UX, CX, and Product Management. In these roles, he has helped steering large-scale business-driven transformations from strategy to impact, while navigating through sunny and stormy weather along the way. Recently he has been focusing on B2B2X and D2C and various aspects of digital business
TICKET CATEGORIES -
REGISTER NOW FOR 2024!
(prices excl. VAT 24%)
COMING WITH A BIGGER TEAM?
You get a group discount for a group of at least 3 people or larger than that.
You can also ask a group offer from meeri.simolin@professio.fi – we are happy to help you.
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CONTRIBUTORS
WANT TO BE PART OF
SMART COMMERCE 2024?
Contact:
ville.hollstein@professio.fi
+358 044 353 5444