27.1.2022 | HELSINKI | VIRTUAL EVENT

GOING LIVE 9AM CET & 10AM EET

BUSINESS AS UNUSUAL.

Revolutionising your eCommerce strategy from being traditional to being data and customer centric.

Digital commerce has gone beyond “buying something on a website”

to a series of interactions that rely on technology to move goods.

Speed and agility

to innovate the customer experience will determine the winners in an era of digital disruption.

Your talent, culture, and customer engagement platform determine your innovation potential.

Smart Commerce 2022

brings retail and e-commerce players together to discuss common challenges, possibilities and opportunities that can be explored to accelerate their digital change, and move from traditional e-commerce models to customer-centric, data-centric, brand-centric, and experience-driven models.

1 30+

700

DAY

SPEAKERS

PARTICIPANTS

BUILD, SCALE AND AUTOMATE PROFITABLE eCOMMERCE

THEMES

CX & AI AND PERSONALISATION
– Create, Monitor and Track

UNDERSTANDING DIGITAL CUSTOMERS
– Trust, Inclusion and Net Zero Retail

AN UNPARALELLED TV & EVENT HYBRID

Chats, Polls & Surveys

Multiple
Stages

Live

TV Show

Build-your-agenda

On Demand Service

Fireside

Chats

Q&A
Sessions

Deep Dive
Sessions

Material

Downloads

1-2-1 & Group Networking

Participate & influence

MODERATOR

PETER NYMAN

Peter Nyman is a well-known, charismatic and experienced TV-anchor and business event moderator. He is a journalist, news-anchor and media professional that coaches on three languages. Peter has run communication trainings for business directors- and experts for years, but speaks about communication skills also to bigger audiences.

SPEAKERS 2022

KEVIN INDIG

Director SEO | SHOPIFY

Kevin leads SEO as Director @ Shopify and is the creator of the Growth Memo newsletter and Tech Bound podcast. Before Shopify, he ran SEO & Content @ G2 and Atlassian and helped companies like eBay, Eventbrite, Samsung, Pinterest, and many others grow their organic traffic.

LINDSAY MITCHELL

Global Director of Customer Engagement and Care I B2B Tribe Lead | PHILIPS

Lindsay has enjoyed a long and rewarding career at Philips. She is an inspirational business leader with a diverse background, having worked across a broad spectrum of both B2B and B2C businesses within the domains of Marketing, Customer Experience, Customer Service, and eCommerce.

Lindsay is passionate about real time customer feedback, builds and executes VOC programs that focus on actively listening and prioritizing actions that will deliver on customers unmet needs. She leads a talented digitally focused team for Philips healthcare that love to test, design, and explore programs that enrich and influence customer relationships, overall improve customer engagement and build new perspectives on the customer.

DENNIS STOLT

Head of Digital Development |

NESTE, marketing & services

Dennis is the Head of Digitalization at Neste Marketing & Services in Finland and the Baltics. He is responsible for digital development including Data Science, Online and Mobile channels as well as the station network.

HENRIK FELD-JAKOBSEN

Chief Strategy Officer | Vaimo

Henrik Feld-Jakobsen is the Chief Strategy Officer at Vaimo, a global CX and Commerce agency rooted in Scandinavian heritage. Vaimo is a partner for industry leaders within D2C, manufacturing, and retail.

Henrik’s specialty is to design and enable CX-driven business models through technology and organisational empowerment. As a hands-on practitioner and trusted advisor, he demystifies digital transformation through tangible plans that help leadership teams and technology leaders execute.

NIINA NYKÄNEN

Business Lead, Data & Insight | Ambientia

At Ambientia, Niina leads data & insights business and the team of data experts. She also advises the customers on data utilization, define and implement the solutions and lead the projects. Niina is a strongly business-oriented specialist with the ability to recognize and interpret the customers' needs with a versatile toolkit of technical, business and methodological expertise.

HAIDER ABDO

Head of nShift Return | nShift

Haider Abdo, Head of nShift Return, is the former CEO of Returnado (now nShift Return), which he founded in 2015 to help provide a solution to the under-acknowledged flipside of the e-commerce experience — returns. Through scalable, cloud-based solutions, nShift Return hasstreamlined the entire returns process: allowing retailers to save time, resources, whilst also promoting sustainable practices.

FREDRIK THORSÉN

Global Head of Digital & E-Commerce | KARO PHARMA, ex-ABSOLUT

Bio coming soon.

JONI RAUTANEN

Chief Operating Officer | Paytrail

Digital business expert who in recent years has focused on digital payments at OP Financial Group, Checkout Finland and now Paytrail. Joni has been following the rapid change and fragmentation of online payments from a key vantage point. He is passionate about developing the online payment customer experience.

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