AGENDA
The program will be presented in Finnish
except international parts.
TUESDAY 22 January 2019
8:30 REGISTRATION & BREAKFAST
Theme: Multi-Channel Ecommerce Enables Buying Anywhere
9.00 START YOUR ENGINES!
Moderator Tuomas Jäälinoja, Director of Strategy and Accounts, Klok
9.05
KEYNOTE: How to Act in the Fast Paced Global Business Environment
Rocky af Ekenstam Brennicke, Global Marketing Director, Cheap Monday (H&M)
-
Customer value without force feeding
-
Leadership in the digital age
9:35
4 Points on Paying in 2019
Johannes Kumpukoski, Sales Director, Paytrail
-
What the online payment landscape will look like in 2019 from a merchant and consumer perspective
-
PSD2, Open Banking, payment method automation: how will upcoming changes affect the daily life of a merchant?
-
Insights derived from the data from Paytrail's payment service and the Finnish E-commerce 2018 report
9:55
Exponential Speed of Changing B2B Customers' Purchasing Behavior
Andreas Fritz, Head of Nordic B2B Payments, Collector Bank
-
Insights how to take advantage of the great potential of B2B e-commerce
-
The Swedish B2B e-commerce Convert 2019 report
10:10
The Benefits of Blockchain for eCommerce
Fito Benitez, Marketing Director, Heat Ledger
-
Current barriers to ecommerce growth
-
Speeding growth through blockchain-enabled solutions
-
Case example from Paytah Payment Solutions
10:25
The drivers of a Seamless Purchase Experience
Petteri Miettinen, Director, Bisnode
-
Research results from 3000 consumer interviews
-
Tools for growing visitor count and conversion
-
Managing payment related risk while simultaneously improving conversion
10:35 BREAK
11:15
How to Screw Up Black Friday
Benny Öhman, Director, Svea Ekonomi
Patrik Ekman, CXO & Co-Founder, Maksuturva Group
-
Party Party Party – rocketing sales figures
-
Followed by Remorse and a hangover?
-
How to avoid the penance…
11:35
Giving Consumers Superpowers
Jani Tyyni, Vice President, Klarna
-
What is smoooth shopping?
-
Who are the winners and losers in the future?
-
Winning together with merchants, partners and consumers
11:55
10 Not to Do's When Building Great Digital Business
Matti Djateu, CDO, Solteq
-
Learnings from the past 20 years, things to consider while developing your digital business
12:25 LUNCH
Theme: Driving Customer Experience & Digital Growth
13:35
The Importance Of Cybersecurity In Modern E-Commerce
Juha-Pekka Leskinen, Director of Consulting Services, Netum
-
Trust is a must
-
Cloud Security Tips for eCommerce
13:50
Faster Deliveries and Better Logistics
Erkki Vehman, Business Manager, Matkahuolto
-
The quality of tracking counts: reassure your online customers
-
More cooperation between ecommerce, global logistics and technology
-
International Shipping: Everything You Need to Know to Deliver Beyond Your Borders
14:00
E-Commerce in the Context of Global Competition
Arne B Andersson, Nordic E-commerce Advisor, Postnord, Sweden
-
Forthcoming changes on the horizon in B2C delivery operations and customer experience
-
How to gain competitive advantage in global e-commerce logistics
-
Case Alibaba
-
Case: Amazon
14:20
Be Successful in E-Commerce International
Stephan Grad, CEO, A-Commerce
-
Germany, Austria and Switzerland: Important regions with different thinking
-
Act international, think Local
-
Be there on a personal level
14:45 BREAK
15:15
The Future of Sales Oriented AI Chatbots – How Do They Change the Game?
Juha Sulkakoski, Founder & CEO, Upseller
-
Chatbots are invading e-commerce and customer service, faster than you think
-
Ai Chatbots are not just dumb popups. They can sell.
-
Voice assistants, how about finnish?
15:30
Case SeaLife Helsinki: Exploitation of AI and Machine Learning on Ticket Sales
Mikko Riistama, CEO, SeaLife Helsinki
-
Digital consumers demand personalized shopping experiences and tailored choices
-
Tackling pricing and volume challenges in a seasonal business with AI-solution
-
Continuous machine learning in a digital sales channel
15:45
How to Thrive in the Time of eCommerce and Global Business?
Mika Niemi, CEO, Edututor & Director, Bygghemma & Chairman, Levykauppa Äx...
-
Biggest trends in eCommerce: Is it all about technology or commerce?
-
Success cases from over-competed or dying markets - what do the winners do differently?
-
How to thrive on a national level: Problems and solutions regarding the internal market in Finland and the EU
16:10 COCKTAILS
The program will be presented in Finnish except for the international parts.
TICKETS
299€
+ALV
Full access to the event,
Breakfasts, lunches and cocktails
Access to presentation materials
Networking with 200 delegates